Hi! 👋
I’m Deeptha
A designer, researcher, and founder currently based in New York City.
I pay attention to the things most people overlook, patterns, behaviors, systems, and the small details that shape our everyday experiences. I’m endlessly curious about why things work the way they do, and design is how I make sense of what I find.
I enjoy connecting seemingly unrelated observations, identifying underlying causes, and finding opportunities that aren’t immediately visible. Design is simply the tool I use to investigate, make sense of complexity, and turn insights into something tangible.
I believe good design starts long before the interface. It starts with paying attention.
News Articles
A video I created examining gendered accountability in online discourse gained significant traction and was later featured by The Free Press Journal, contributing to broader conversations around gender, power, and public narratives.
In 2022, I created a series of illustrations responding to the Karnataka hijab ban. The work gained widespread attention online and was later featured by The New Indian Express, contributing to conversations around gender, identity, and religious freedom.