Viral reach and the cost of it

The first post went viral across India and sparked an intense online debate. It led to an interview and feature in The New Indian Express.

It also brought harassment and threats from right-wing extremists. The project is about illustration as a tool for political critique and solidarity, and what it costs when design takes a side.

The New Indian Express article
250K+ likes · 240K+ shares
Post 1
29K+ likes · 32K+ shares
Post 2


ROLE
Illustrator, self-initiated