Product & UX · Pickleheart

Know before you go

Pickleheart is a nonprofit building free tools for pickleball players in New York City parks. Its app shows what's happening at a court before you walk over.

Three jobs ran side by side: launch the app and get it into parks, make the case for funding it, and decide what the website should become now that the app was live.

App Store listing · click here, then Add… → Gallery
Live home page · click here, then Add… → Gallery
Live
on iOS and Android
27
organisations benchmarked
290
site items audited
ROLE
[Marketing Lead]. App launch, go-to-market, email, campaign page and video, site research and structure
TEAM
2 co-founders · app developer · WordPress engineer · in-park lead
TIMELINE
July to Sep 2026